Discover the 12 steps to dramatically better presentations 'This innovative book shows you how to get the thinking right so that your presentations are clear, engaging and impactful. An easy-to-follow process with big results.
It has transformed the way my company approaches presentations.' Dominique Vercraeye, Managing Director, TNS BelgiumSpis treści:About the author Acknowledgements Introduction Part I A better understanding of presentations The presentation paradox Solution 1: Understand how your audience thinks Solution 2: Use a design process Part II Building your presentation PHASE 1 THE THINKING Step 1: Know your audience Step 2: Set your goal Step 3: Plan your interaction PHASE 2 THE LOGIC Step 4: Select your content Step 5: Write your lead Step 6: Build your structure PHASE 3 THE STORY Step 7: Find your handles Step 8: Visualise your message Step 9: Sketch your outline PHASE 4 THE MEDIA Step 10: Create your slides Step 11: Add your documents Step 12: Get ready!
Conclusion Appendix: The TLSM method at a glance Further reading and references Index