If you can persuade a cat... You can persuade anyone. This is the essential guide to getting your way.
Jay Heinrichs, award-winning author of Thank You for Arguing and advisor to the Pentagon, NASA and Fortune 500 companies, distils a lifetime of negotiating and rhetoric to show you how to win over anyone - from colleagues and bosses, to friends and partners at home (and even the most stubborn of feline adversaries).
You'll learn to:
Perfect your timing - learn exactly when to pounce Get your body language, tone and gesture just right Think about what your opponent wants - always offer a comfy lap Lure them in aby making them think they have the power
The result? A happy, hopefully scratch-free, resolution.
'Jay Heinrichs knows a thing or two about arguing' The Times
'A master rhetorician and persuasion guru' Salon
'You got a bunch of logical engineers to inject pathos into their arguments... It works!' NASA engineer
Podtytuł: A Human's Guide to the Art of Persuasion ISBN: 9781846149573 Kod paskowy: 9781846149573 Autorzy: Heinrichs Jay Rok wydania: 2018 Kod wydawcy: 30684 ilość stron: 144 Oprawa: Miękka PKWiU: 188.8.131.52 Format: 12.9x19.8cm Głębokość (mm): 8 Waga: 0.112 Języki: angielski Grupa towarowa: Książka